The New Norm

Has there been a better buzz word in the fashion sphere this past month than the elusive norm core?
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Perhaps the most difficult trend to define, this knee-jerk reaction to the overindulged and over-detailed hipster style is somewhere in the Venn diagram between 90’s soccer mom and enthusiastic tourist—and it’s about as anti-trend as you could possibly get.
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Somewhere in the Venn diagram between 90’s soccer mom and enthusiastic tourist.
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None of your ornate tweeds, printed bow ties and pressed pants here, norm core is all about the simple, the nameless, and the undefined. Check into your inner Kurt Cobain, Cher Horowitz and just a touch of Patagonia for the latest style to hit the boroughs of Brooklyn.
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Styled by Surina Harjani & Maggie Harney
Photographer: Ersta Ferryanto
Models: Cassie Kaye, Surina Harjani, & Michelle Li
Featured clothes from Community, Dynamite Clothing, & Pitaya of Athens, Georgia. 

 

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On Michelle: Floral shirt, $22, floral bustier, $42, white sandals, $16, Community. Brown trousers, Surina’s own.
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On Michelle: Floral shirt, $22, floral bustier, $42, white sandals, $16, Community. Brown trousers, Surina’s own. On Surina: Brooks Brothers black knit top, $25, black & khaki print skirt, $20, vintage sunglasses, $15, Community. 
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On Cassie: Denim romper, $49 , Pitaya. Fanny pack, $10,  Dynamite Clothing. Bird print baseball cap, Surina’s own. 
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On Cassie: Calvin Klein jean cut offs, $28, checkered shirt, $20 , Community. On Michelle: Burgundy Athens Community tee, Black silk pants, $22, Dynamite Clothing. On Surina: Skirt-turned-shirt, Anna’s own. Velvet crop tee, $36, American Apparel.

 

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